Why Choose WordPress, The Advantages of using WordPress for your Company Website
Posted by admin in WordPress Specialists
Many years ago, WordPress became known internationally a “blogging” software, but that is so far from the truth these days. We use WordPress for complete website packages, with the blog being an essential but minor.
There are a huge number of reasons we use WordPress over static HTML website, and prefer it to other content management systems such as Joomla and Drupal.
A few of those reasons include:
- Save Money – You can utilise the content management system allowing you to add, update and edit content yourself, rather than paying your developer to make each and every change, no matter how small.
- Accessibility – You can update your website from anywhere in the world, so long as you have an internet connection. WordPress also have iPhone, iPad and Android apps that connect to your website, allowing you to manage your content from your mobile device. It doesn’t get more convenient.
- Speed of Communication – Since you don’t have to wait for your developer to make those basic changes, the content on your Web site and be altered immediately by you, thereby giving your Web site visitors the most timely and current details possible.
- Time Management – You can schedule your content to appear at specific dates/times. For example, if you’re in education you could write a 6 week course, and schedule the articles to post weekly, without having to manage those postings on a weekly basis.
- Social Networking – WordPress is extremely compatible with social network integration and sharing. You can easily allow people to share your website pages, blog posts and images on social networks like Twitter, Facebook, Linkedin etc. In addition, you can auto generate articles at all of these social sites, when you update your website, instead of having to visit each one, login, and update it manually.
- Creative Welcoming – WordPress websites can incorporate 100% bespoke designs, with no restrictions to layout or flexibility.
- SEO Friendly – The construction of WordPress blog code is consistent and streamlined without excessive HTML code that Google finds very inviting for indexing. You’re also able to manage the SEO elements of every page/post individually, allowing 100% control over all your SEO related terms.
Fast Learning Curve – Learning to add and edit content is extremely easy. Many people say it’s as easy (maybe even easier) than using MS Word. - Automated Syndication – RSS Feeds are automatically created from your blog posts and syndicated to blog directories and other peoples’ websites.
- Manage Discussions – WordPress has the funtionality (if you choose to use it) to allow website visitors to make comment on your blog posts and website pages. You have full control over what comments are displayed publically, and what should remain hidden from view. Unfortunately you can’t rely on all visitors to play by the rules, so this control is essential for keeping your website content friendly.
- Multi-User Capable – WordPress offers multi-user capability, so a larger company can have multiple contributors to the website. You can set various user permissions meaning users don’t have access to areas of the website that they shouldn’t do.
- Free Upgrades – Upgrades to WordPress software is completely free, so you can take advantage of the latest functionalities without paying huge fee’s for every release.
Efficient design updates – Should your company brand change or you want to give your website a visual update now and again, this can be conducted easily without the need to spend time adjusting the websites content. - Security of content – Your content is automatically saved as you type into the content management system, even if you haven’t published your work yet.
- Mobile Friendly – Making a website responsive (mobile compatible) is extremely efficient using WordPress. Being able to view your website on mobile devices and screens of all sizes is more important than ever. To have that advantage while utilising all the above benefits sets WordPress apart from any other system.
If you want to know more about WordPress and discuss your own website needs, please don’t hesitate to get in touch for a no-obligation conversation.
18 Jun 2013
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